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embassey

Marketing expert with research skills

embassey

Emmanuel is an accomplished business development, strategic marketing and communications professional and market research and development expert with broad experience and a track record of setting and execution of strategic priorities and initiatives, implementing cost-effective events and planning, business development, experiential marketing, positioning strategies and direct marketing activities. Emmanuel is versed in executing marketing, business development and brand communication strategies with proven ability to think strategically, grasp business linkages, including day-to-day operational issues with a strong collaborative working style within a cross-functional executive team, in a hands-on capacity to achieve individual, team and organizational goals. A personable go-getter. Over the years, I have worked with various teams both as a member and also as team lead and have ensured the cumulative success of all with hands on experience in marketing, advertising, media planning, experiential activities, research to mention a few. With a good understanding of consumers and markets, I am equipped with the necessary conceptual and analytical tools to better face the strategic and competitive challenges of marketing and branding. In doing this, • I organized top events where top brands like Golden Penny, Gudy foods, Sumal foods, Startimes, FBN Insurance link up to give back to their loyal customers, increase brand awareness. • Managed a TV club in over 150 schools in Lagos and link it with strong corporate brands. • As part of a team successfully worked to build the brand equity of Advans Nigeria and generate acceptance via stimulating communication campaigns. Worthy of note is the Hero communication campaign. Specialties: • Media planning and management • Content management and development • Strategic Corporate and Product Branding • Event Sponsorship management • Advertising • Public Relations • Experiential Marketing/Brand Experience Activities • Customer service initiatives
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