• Manage a team with varying marketing disciplines • Define and lead our marketing strategy and build a strong set of capabilities that deliver upon the set strategic objectives and commercial targets • Managing and driving ‘performance to budget’ by optimizing investment based on performance & opportunities • Utilise organisation’s databases and external data for decisions making • Develop and maintain marketing reporting to provide insight into effectiveness of marketing activities • Monitor and analyse all relevant KPIs and metrics, reacting quickly to under performance • Proactively seek out marketing opportunities that will help grow and benefit the market • Lead the marketing planning process with internal and external teams • Continuously review changes to the market, consumer trends and the competitive landscape and provide guidance on re-evaluating the marketing plan if necessary • Continually support the development of marketing strategy to reflect the customer experience, digital age and efficient processes through the correct structure, recognition and the right engagement • Accountable for ensuring all objectives and targets are met and responding proactively if the team are off target
Education / Certificates
Bachelor In Architecture, Bachelor In Architectural Studies | Technical University Of Kenya
2013 | 2019
Got A first Class in Architecture.
Marketing Manager | Bangbet
January, 2018 - June, 2020